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Digital advertising has changed the way advertisers communicate with

Digital advertising has changed the way advertisers communicate with


Keeping track of the latest technological and consumer trends will ensure that your brand maintains awareness and improves ROI in 2018 and beyond.

At the giant ads and marketing platform focused event, they not only spoke about privacy and the way forward for Google but announced 10 huge new features ...

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How To Contact Facebook Ads Support And Get Help Via Live Chat đź’ˇ Updated for 2019!

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Instead, it's about selling an experience and a product that might be fleeting, but oh-so-delicious.

Multiple advertisers put global YouTube ads on hold in wake of child exploitation scandal

Social media has changed the way we communicate and conduct business these days. The digital marketers are now pressed with the task of restructuring their ...

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“Peeing on this ad may change your life” was one of the more unexpected ad headlines of 2018. Stopping just about anyone in their tracks, the Ikea “Pee Ad” ...

With Singapore's national endeavour to become a “Smart Nation”, how is JCDecaux innovating to be a “Smart Media Owner” or “Smart Advertiser”?

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If Google were to block third-party cookies, it could be a massive change for the industry.

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In fact, budgets for digital marketing continue to grow, and according to eMarketer, spending on digital advertising has eclipsed television advertisement ...

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Facebook Uses Artificial Intelligence to Predict Your Future Actions for Advertisers

Digital Doesn't Matter: Reinventing the Advertising Industry

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While the Digital Age has extremely changed the way that we communicate, whether it is through text, social media, or even email, it has yet to reduce the ...

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Apple News May Let Publishers Sell Ads Their Own Way

Facebook's algorithm makes some ads discriminatory—all on its own

The End of Digital Advertising as We Know It

Definition: Advertising is a means of communication with the users of a product or service. Advertisements are messages paid for by those who send them and ...


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In this way, customisation of content at scale has been proven more effective in capturing the attention of audiences, driving brand awareness and ad recall ...

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Access to this customer data is changing the event industry, giving planners more information on

Advertisers, which rely considerably on media, entertainment and publishing companies to deliver their messages, are responding to the shift to digital ...

"The Internet has changed the way we communicate with each other, the way we learn about the world and the way we conduct business.

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This is likely the most well-known of the three big advertising networks due to its unique capability to place advertisements on platforms owned by Tencent, ...

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If you're not spending a lot of money on advertising and have opted not to run experiments with different audiences, ad sets and variations, and are instead ...



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Advertisers Allege Facebook Failed to Disclose Key Metric Error for More Than a Year

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New research shows just how prevalent political advertising was from suspicious groups in 2016—including Russian trolls.

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